Purrsonal Space
Purrsonal Space is a UX/UI eCommerce project focused on customization, intuitive navigation, and interactive user flows for pet owners. The project followed a full UX/UI process including user research, wireframing, prototyping, and testing to create a seamless, playful, and user-centered experience. The final design balances functionality with engaging branding to create a personalized shopping experience.
Goal: Design and prototype a cohesive branding system and user experience for an e-commerce mobile app. The project focused on creating an intuitive and visually engaging experience through branding, interface design, and interactive elements while ensuring the app felt functional, modern, and user-centered across all touchpoints.
Competitive Analysis
User Personas
Low Fidelity Wireframes
Mid Fidelity Wireframes